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The Patient Journey: A Step-by-Step Guide for Private Practices
This guide will walk you step-by-step through each of the key phases of the patient journey, providing actionable strategies to...
UpMedico is a Google Ads Partner
Boost your practice’s patient inquiries and appointments with our specialized Google Ads services. We help healthcare providers attract more patients through precisely targeted and effective online advertising. Our strategies are customized to meet the unique needs of doctors and clinics, ensuring your practice stands out in the competitive healthcare landscape.
We serve the best work
We tailor our Google Ads strategies to fit the specific needs and goals of your practice, ensuring you reach your target audience effectively.
- Proven Results
- Transparent Reporting
- Keyword Research & Ad Optimization
Google Ads Strategy & Implementation
Our Google Ads experts develop and execute customized advertising strategies to maximize your return on investment (ROI). By targeting relevant keywords and creating compelling ad copy, we drive qualified traffic to your website, increasing patient inquiries and appointments.
Detailed Analytics
We provide detailed analytics and performance reports to track the success of your Google Ads campaigns. Our insights help you understand the impact of our strategies and guide future improvements
Ad Creation & Management
Engage potential patients with high-quality ads. Our ad creation services include crafting persuasive headlines, descriptions, and call-to-actions that are optimized for maximum click-through rates (CTR). We continuously monitor your ads to ensure optimal performance, cost-efficiency and return on the investment.
Deep Keyword Research
We conduct thorough keyword research to identify the most relevant and high-performing search terms for your practice. By optimizing your ads, we ensure your ads appear to the right audience at the right time.
Google Ads for Doctors involves creating and managing pay-per-click (PPC) advertising campaigns specifically tailored for healthcare providers. It helps attract more patients by making your practice more visible in search engine results.
Google Ads can drive targeted traffic to your website, leading to more patient inquiries and appointments. By reaching patients who are actively searching for healthcare services, your practice can experience significant growth.
The process begins with a consultation to understand your practice's needs and goals. We then develop a customized ad strategy, create the ads, and manage the campaigns to ensure optimal performance.
Google Ads can deliver results quickly, often within days of launching a campaign. However, the best outcomes are typically seen with ongoing optimization and management.
We provide detailed performance reports that include metrics such as click-through rates, conversion rates, and cost per conversion. These reports help you understand the effectiveness of your campaigns and guide future strategies.
The average cost-per-click (CPC) for healthcare services on Google Ads generally ranges between £1.60 and £4.00. However, in highly competitive areas such as specialised medical treatments or high-demand healthcare services, CPCs can rise above £8.00.
Ads and destinations must follow appropriate laws and industry standards in the countries they target.
Some healthcare-related content, such as unauthorized pharmacies and prescription drugs without a prescription, cannot be advertised at all.
Countries including Australia, Canada, France, Germany, India, Italy, Japan, United Kingdom, United States, and more.
Google restricts the promotion of speculative and experimental treatments, except for approved FDA licensed or certified treatments in the U.S.
Advertising is not allowed in certain countries such as Bahrain, China, Egypt, and others.
es, medical clinics can promote telemedicine services through Google Ads, but they must comply with local laws and Google's certification requirements.
Clinics should use relevant and specific keywords that prospective patients might use when searching for healthcare services, such as "dermatologist near me" or "emergency dental service.
Ads should include credentials, location details, contact information, and clear, trustworthy descriptions of the services offered.
Yes, medical devices can be advertised, but they must comply with specific Google policies related to medical devices, including certifications and restrictions on certain types of devices.
Clinics should set daily budgets and use cost-per-click (CPC) adjustments to optimize spending. Using tools like conversion tracking can also help to measure ROI and allocate budget more effectively.
Success can be measured by tracking conversions, such as appointment bookings, phone calls, or form submissions directly from the ad. Google Ads provides built-in tools for conversion tracking and performance analysis.
New treatments and drugs must have appropriate regulatory approvals and must clearly state any associated risks. Advertising must not mislead about the benefits or the status of regulatory approvals.
Yes, but they must adhere to Google’s sensitive data policies and cannot use remarketing lists that imply knowledge of personally identifiable health information or sensitive conditions.
Clinics should review the reasons for suspension, address the issues, and submit an appeal through Google Ads. It's important to provide all necessary documentation and explanations to support the appeal.
Clinics should use trademark protections, set up negative keywords to prevent ad misplacement, and monitor the ad landscape for any misuse of their brand.
Patient testimonials can be a powerful tool if used correctly. They must be genuine, compliant with HIPAA or applicable privacy laws, and should not make misleading claims.
Yes, but they must do so without implying knowledge of the web user’s health condition as per Google’s personal health information policy.
Landing pages should be fast-loading, mobile-optimized, informative, and directly relevant to the ad content. They should provide clear, actionable information about the clinic’s services, credentials, and how to schedule appointments.
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Testimonials
What Our Customer Say About Us
"UpMedico Healthcare Marketing has significantly increased our patient engagement and online visibility."
"Our clinic's growth has been exponential since partnering with Angelo and his team."
Dr Fabio Castiglione, Holistic Andrology
LondonDr Fabio Castiglione - Holistic Andrology. Urologist In London. I have had an excellent experience with Upmedico and their Healthcare Marketing Services! Since starting our campaign, I've seen a noticeable increase in my private patient base, with new clients coming in every day. Their expertise in targeting and ad management has made a significant impact on my practice's growth. I'm truly grateful for their support and highly recommend their services to anyone looking to boost their visibility and client acquisition. Thanks a lot!
Seb Poole - Co Founder at Unmind
London, MelbourneSeb Poole - Co Founder at Unmind. Angelo Rosati, Upmedico's CEO, stands out as a remarkable professional, blending innovative thinking with exceptional execution skills. His management of Unmind's lead generation across its practitioner network is a testament to his global operational excellence. Navigating multiple countries and legal frameworks with remarkable ease, he has proven his exceptional capability in international settings. Working with Angelo Rosati not only effective but also a genuinely enjoyable experience, making him a valuable asset to any team.
Tanguy Duthion - CEO, Ex Google.
FranceTanguy Duthion - CEO, Ex Google. It was a real pleasure working along with Angelo Rosati, Upmedico's CEO. Together, we've been putting a GTM strategy and we implemented the whole marketing strategy. More than the success it drove, it was a really enjoyable experience thanks to Angelo's smile, willingness to learn, and strong organization!
Get In touch
Have any Project Plan In your Mind?
Whether you’re ready to transform your healthcare practice or just have questions about our services, we’re here to help. Reach out to us today and discover how our innovative healthcare marketing strategies can elevate your clinic.