10 Healthcare Marketing Strategies for 2025
Healthcare is evolving rapidly, and the competition can feel overwhelming for independent clinics. Large health networks continue to expand, and today’s patients have high expectations: they want advanced, digital options and that personal touch. According to Tebra’s 2024 Patient Perspectives Report, 47% of patients have switched providers over a bad experience, while 61% say they […]
How Call Tracking Drives Patient Growth and Boosts ROI for Clinics
Let’s be honest—phone calls are still the lifeline of healthcare practices. Patients call to book appointments, ask questions, and connect with your team. In fact, most practices get about 80% of their new leads from calls (Liine’s 2023 Healthcare Marketing Benchmark Report). But here’s the thing: these calls aren’t just about scheduling—they’re your chance to […]
How to Design a Logo for Doctors
Hello, doctor or clinic manager! When you think about the healthcare industry, certain visual traits probably stand out immediately, like the Caduceus, the Red Cross, and the calming blue and white color palette. These elements aren’t just random choices—they’re part of a carefully crafted medical symbolism designed to convey cleanliness and trust to your patients. […]
Google Ads for Medical Practices
In today’s competitive healthcare landscape, doctors and clinics must adopt effective marketing strategies to attract and retain patients. While social media marketing certainly has its benefits, such as building community engagement and increasing brand awareness, Google Ads offers a more targeted and results-driven approach that often yields superior outcomes for healthcare providers. This article delves […]
Google Ads for Paediatricians
In the digital age, where everyone turns to Google with their queries, medical clinics have a unique opportunity to connect with potential patients right at the moment of their need. When tailored and optimised for healthcare providers, Google Ads can be an invaluable tool for driving appointments, enhancing visibility, and improving patient care for Paediatricians. […]
Google Ads for Aesthetic Clinics
In today’s world, as people increasingly turn to Google with their queries, aesthetic clinics have a unique opportunity to connect with potential clients at the moment of their need. When tailored and optimized for beauty and wellness providers, Google Ads become an invaluable tool for driving appointments, enhancing visibility, and improving client satisfaction for aesthetic […]
Patient Journey Mapping Template Free Download
This guide will walk you through each key phase of the patient journey, providing actionable strategies for effectively engaging patients at every stage. At the end of this article, you can download your free patient Journey Mapping Template. In today’s healthcare landscape, it’s more important than ever for clinics to connect with patients throughout their […]
UpMedico Celebrates Dottore London’s 10th Anniversary Gala
London, October 12, 2024 – The prestigious Law Society in London served as the perfect backdrop for an evening dedicated to celebrating excellence in healthcare. The event, organized by Dottore London to mark its tenth anniversary, brought together more than 150 of the most esteemed Italian doctors practicing in London. Angelo Rosati, our founder of […]
Google Ads for Urologists
Google Ads functions as a strategic conduit between your urology clinic and individuals actively searching for urological services. By positioning your clinic’s ads at the top of search results, you ensure maximum visibility to those in need of urological care. This targeted advertising approach optimizes your marketing efforts and ensures that your message reaches the […]
Google Ads for Gynaecologists
In today’s digital landscape, having a robust online presence is essential for any medical practice, especially for gynaecology clinics looking to connect with new patients. Google Ads functions as a strategic tool to bridge the gap between your clinic and individuals searching for gynaecological services online. With the right strategies, your clinic’s advertisements can be […]