Skip to content Why “Average” Google Ad Strength Delivers Better ROI in Healthcare PPC
As Google Ads becomes a cornerstone of digital marketing for healthcare providers, advertisers are increasingly guided by Google’s automated benchmarks—chief among them, ad strength. This rating system, which scores ads from Poor to Excellent, is intended to improve ad relevance and engagement. But does it actually translate to better results? For many healthcare providers, the […]
How AI Max Will Change Google Ads for Healthcare
Introduction to AI Max in Google Ads Google’s latest leap into AI-driven advertising, AI Max for Google Ads Search campaigns, is set to redefine how medical practices connect with potential patients online. This new feature suite, launched globally in beta in May 2025, integrates deep learning into campaign targeting, asset creation, and performance analytics—delivering a […]
How to Choose the Best Healthcare PPC Advertising Agency
Choosing the right PPC (pay-per-click) advertising agency, such as one focused on Google Ads, Facebook Ads, Instagram Ads, TikTok Ads, or X Ads, can make a significant difference for a healthcare clinic. Most patients today start their search for providers online – up to 77% of patients use Google before scheduling an appointment. This means […]
6 Steps to Turn Leads into Patients for Your Clinic
A Proven System for Healthcare Growth by UpMedico Hi, I’m Angelo Rosati, UpMedico’s CEO — a healthcare marketing agency with over a decade of experience partnering with private practices, specialist clinics, and global healthcare brands like Unmind, Frankie Health, Holistic Andrology, Google and HubSpot. My passion is simple: helping doctors and their teams create patient […]
Landing Pages for Doctors: 9 Best Practices
A Friendly, No-Fluff Guide to Turning Website Visitors into Real Patients for Private Clinics, Practice Managers & Health Entrepreneurs Hey, if you’re here, you probably already have a website—and you’re wondering why more people aren’t booking appointments. You might be running Google Ads. Maybe you’ve hired someone for SEO. You’re getting traffic… but the phones […]
How to Choose the Right Healthcare Marketing Agency
A Complete, No-Fluff Checklist for Private Doctors, Clinic Managers, and Healthcare CEOs In today’s competitive healthcare landscape, private clinics and specialist doctors face more pressure than ever to grow. But it’s not just about having excellent medical service—it’s about attracting, converting, and retaining the right patients. And for that, many clinics turn to marketing agencies. […]
How Clinics Use Google Ads to Book More Patients
💡 By Angelo Rosati, CEO of UpMedico — a healthcare marketing agency that generated +10000 bookings for clinics across Europe. ❌ Why Most Clinics Struggle with Google Ads If your clinic is running Google Ads but not seeing more bookings, you’re not alone. The truth is that most clinics waste their ad budgets because they follow the wrong […]
Google Ads for Doctors: The Essential Guide
Even after the wave of new AI-powered search engines, when a patient needs a doctor, the first place they look is Google. Whether searching for a “pediatrician near me”, “best cardiologist in New York”, or “emergency dentist 24/7”, patients rely on Google to find healthcare providers. Google Ads is a powerful tool that places your […]
Google Ads for Medical Practices
In today’s competitive healthcare landscape, doctors and clinics must adopt effective marketing strategies to attract and retain patients. While social media marketing certainly has its benefits, such as building community engagement and increasing brand awareness, Google Ads offers a more targeted and results-driven approach that often yields superior outcomes for healthcare providers. This article delves […]
Google Ads for Paediatricians
In the digital age, where everyone turns to Google with their queries, medical clinics have a unique opportunity to connect with potential patients right at the moment of their need. When tailored and optimised for healthcare providers, Google Ads can be an invaluable tool for driving appointments, enhancing visibility, and improving patient care for Paediatricians. […]
